Growth, Unlocked: Publicis Sapient + AI
May 13, 2025 — 10:30 am - 10:45 amMain Stage
Description
Marco Barbarini will share how Publicis Sapient is concretely redefining the concepts of efficiency and effectiveness for organizations and their businesses through AI. From AI integrated into digital product design processes to the change management needed to truly scale, turning AI into a strategic not just technological asset.
