MAaaP: Marketing Automation as a Playlist

May 19, 202601:00 pm - 01:15 pm
Main Stage

Description

Like a well-crafted playlist, the automation of the future starts, flows, and keeps things moving. But if no one takes care of it, it loops endlessly and loses its meaning. The marketer’s role? To stay firmly at the console, set the tempo, guide the tools, and read the audience in order to change the rhythm when needed.

MAGNEWS

Magnews is an Italian email marketing and marketing automation platform that unifies data, channels, and processes into a secure, flexible ecosystem. It supports marketing and CRM teams in building...