It’s no longer prompt engineering. It’s augmented creative direction
May 19, 2026 — 09:30 am - 10:00 amAI Play Stage
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Description
A practical and highly visual talk on how images and videos are evolving with the new generation of AI models. The point is no longer just writing better prompts, but learning how to direct AI: choosing references, camera angles, rhythm, movement, consistency, and taste to transform an output into true creative direction.

