Predictive AI: from contrast to gambling addiction to marketing
May 19, 2026 — 08:00 am - 08:30 amStandup Stage 2
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Description
Predictive AI is the new frontier of business decision-making. Giochiamo. AI began by building predictive AI models capable of identifying and anticipating behavioral patterns. Starting from experience in the gaming sector—specifically to predict and prevent gambling addiction—it has evolved into marketing tools adaptable across industries, capable of forecasting consumer behavior.

